The act of trying to improve a brand's perception online with comments by brand, but position as comments by grassroots users.
Example: The company engages in a lot of astroturfing online.
Question: What does "Calendar Invite" mean?
(A) When a person wants to meet with you next week.
(B) An email sent to schedule a meeting with the option to either accept or decline the meeting at the scheduled time.
(C) When a person has available time on their calendar to meet with you.
(D) When a person does not have any time to meet with you.
Answer: Find out the right answer here.
Jargonism is a Business English dictionary. You can learn about words and phrases that are commonly used in the workplace like Circle Back, Thought Leader, and Offsite. We also have a Word of the Day, which is a daily Business English vocabulary word that is commonly used in the workplace.
On this site, we also have templates on how to communicate effectively at work, such as requesting PTO, declining a promotion, and taking a sick day.
Word: Close It Out
Definition: To mark something as completed.
Example: This task has been fixed, so let's close it out within the task tracker.
"Astroturfing." Jargonism.com Dictionary, https://jargonism.com/words/626. Accessed 01/19/2022.