Definition of Category Killer

Definition: A company's product or service that has such a strong competitive advantage that competing firms leave the market.

Example: Tesla has the potential to be a category killer for electric cars because they plan to own the electric car market.


Word of the Day

Date: 06/24/2021

Word: Close It Out

Definition: To mark something as completed.

Example: This task has been fixed, so let's close it out within the task tracker.